Gift Responsibly Campaign Toolkit
The Gift Responsibly Campaign toolkit provides the tools necessary to help share campaign messaging in a unified voice. Participants are encouraged to use this toolkit to help prepare your ads, social media posts, print collateral and more.
About the Gift Responsibly Campaign
Founded in the early 2000s, the Gift Responsibly Campaign works to raise public awareness about the risks of youth gambling. Through partnerships with lotteries and other organizations, the campaign educates communities about the risks of buying lottery tickets for children.
Gift Responsibly Campaign Guidelines
The Gift Responsibly Campaign guidelines highlight the educational components of the Campaign and explain how to avoid triggering, stigmatizing, and demeaning language or imagery.
Lottery Retailer Training Checklist
This guide was developed by NCPG to provide guidance for lotteries to conduct and advise on the training of lottery retailers.
Gift Responsibly Campaign Brand Assets
Gift Responsibly Campaign Logos
Download Full Color Logo Assets
Download White Text Logo Assets
Download Black Text Logo Assets